The brand identity design.

If you’re looking for a place where you can get spices, legumes and dried fruits from all over the world, right in the middle of Athens, then there is no other place to go to by Τo kalataki tis fotinis, or Fotini’s Basket. As such, to immediately identify it, there is a need for a brand identity that everyone could easily recognize.
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The font style.

Who said vinyl records are a thing of the past? There are still a huge market for vinyl records, and there are still large corporations that cater to this market. Take Vinylia Library, for instance. This company still promotes the idea of using vinyl records, making it a fresh concept even in this day and age of compact disks and digital files. A fresh concept calls for a fresh look, and graphic artist Barry S. shares his vision of a branding design for Vinylia Library.  (more…)

Ellinair – Airline brand Logo

Ellinair is a new Greek airline company founded in 2013 in Thessaloniki and located in International Airport Makedonia. The founder of Ellinair is a group of companies named Mouzenidis Group.
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FOKI are shoes, desinged by the designer Adika Titut Triyugo, with the function of cleaning the floor. Underneath each shoe, there are two rotary cleaners, to sweep up the dust and to kill bacteria.At the side ,there is also a LED display,which indicates the battery condition.

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The designers Soojin Hyun and Sangho Park came up with an elegant armchair. This leather chair represents the “hands” which envelop the “chest” and “cubic press”. Name it accordingly – Mr. Chair. You want to jump and sit at once! The photoshoot is taken with the model Misun Lee.

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GM make the concept of a brand – new environmental transport EN-V. The car moves on electric lithium-ion batteries. And also it can be charged for about 25 miles. The peculiarity of this auto is that it has only two wheels.

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Logo for Iris Hotel

It is a fact that corporate identity, brand identity, and a brand or company’s overall marketing program would always need to have a very good and effective representation. It could be a symbol, a phrase, or even an image.
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The Booleanos Chest of Drawers by Joel Escalona

A chest of drawers and a centerpiece. Interior decorating doesn’t get any better than this.

Boolean logic would dictate sets of relationships where even unexpected bits and pieces could be combined and form a cohesive whole until such time that it actually makes sense. That is what Mexican designer Joel Escalona worked with when he designed a chest of drawers, which he then aptly named “Booleanos”. (more…)

Dusit Thani Maldives… from above

Who isn’t familiar with the Dusit Thani Hotels & Resorts? It is certainly one of the most recognizable names when it comes to luxury resorts. Now, with the addition of Dusit Thani Maldives, travelers and vacationers are in for a treat: enjoying the lush natural beauty of Maldives combined with Thai’s brand of luxury and hospitality.
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Heineken Cube

How do you drink your beer? From a beer mug? Straight from the can? Or do you drink it cold, taking a swig right off the bottle? Ever pictured yourself taking a drink from a square bottle?

Well, if it were up to Heineken and Petit Romain, you would be doing that sometime in the future. The French industrial designer has just revealed his concept of a Heineken bottle. Foregoing the usual round bottles with long and narrow necks, this one has a square shape and is aptly named “Heineken Cube”. (more…)