In ancient Egyptian mythology, there is an evil demon that embodies pure darkness and chaos. It is named Apepi or, in Greek, Apophis. Now perhaps you’re wondering why a USB flash drive would be named after a demon god. Well, it’s not. This flash drive is actually named after the near-earth asteroid 99942 Apophis. With a width of 390 meters, this asteroid, which first manifested itself in December 2004, shows signs of colliding with Earth on April 13, 2036. Very Doomsday-ish, but there is no denying that it has an impact, literally and figuratively. As is the design of this unique USB flash drive.

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Are you the type of person to reach out blindly towards your bedside table and turn off the alarm clock once it rings, and then go right back to sleep? If you are, you need a change – a major change. You see, you may need a new alarm clock (since they might have fallen to the floor countless times before).
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Coming up with a product logo or something that would serve as a visual identity for food items, such as coffee and other beverages, could be quite tricky. You need to incorporate the element of recall and uniqueness, so that one look at the logo or image would immediately bring to mind the product name.
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Clearly, Lexus is making headway towards the future, if you are to look at the concept car unveiled by Japan’s Toyota Motor Corporation, the makers of Lexus. It is called the Lexus LF-CC hybrid, and its striking lines and curves have been brought to the spotlight in the 2012 Paris Auto Show. Attractive, high-performance, user-friendly (or, should we say, driver-friendly?), and eco-friendly, this is one set of wheels that cuts no corners. (more…)

BMW C Evolution – BMW Motorrad has read the signs of the times and is expanding its business activities to include the facet of urban mobility. Electromobility has a key role to play in this new segment. The first stage of development was the e-scooter concept vehicle presented at the BMW Motorrad Innovation Day 2011. Shortly after this, the corresponding design study of an e-scooter saw its premiere – the BMW Concept e. The latter embodies the aesthetic vision of an electrically powered scooter. (more…)

Ta.To., or Tommaso Taraschi of Athens, Greece, came up with the graphic design for the packaging and branding of Creta Springs Mineral Water. The design portrayed purity and freshness, sticking to the clears and blues of gems shaped like drops of water.
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Krieytory, marketers and community managers are increasingly working to create a tie detail between the virtual and real life. English designer Christopher McNicholl created “TweetingSeat”, an interactive public bench, which has its own Twitter-account. One camera is mounted in a bird’s eye, which adorns the bench, the second is placed in a tree in front. Thus, in the field of vision of webcams get people who sit on the bench and their pictures and videos are broadcast directly to twitter.

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Your electric car has just leveled up in terms of performance. If it were up to Renault, the only electric car you’ll ever need is the Twizy Sport F1. An electric car that can rival the performance of F1 cars? Now that’s definitely worth checking out!
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How do you drink your beer? From a beer mug? Straight from the can? Or do you drink it cold, taking a swig right off the bottle? Ever pictured yourself taking a drink from a square bottle?

Well, if it were up to Heineken and Petit Romain, you would be doing that sometime in the future. The French industrial designer has just revealed his concept of a Heineken bottle. Foregoing the usual round bottles with long and narrow necks, this one has a square shape and is aptly named “Heineken Cube”. (more…)

The State Academic Bolshoi Theater of Russia, more commonly known as the Bolshoi Theater of Russia, is both historic and noteworthy in terms of its design and architecture. Located in Moscow, it holds ballet and opera performances and, to this day, remains to be one of the most famous and revered landmarks of Russia.
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